Freedown food was founded in 1993 by Danny Russel on his family farm in Dorset.

Having grown tired of London's finance sector he began selling his brothers venison.

In a bid to extend Freedown food's product range and create the exotic meat market in the UK, Danny started importing kangaroo and crocodile in 1995.

Shortly after, our MD John Bengue, joined the company in 1999.

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Building on the company's success, having supplied one of the UK's leading supermarkets with Kangaroo meat, the company decided to move to London.

At this point in time, Freedown Food's product range was not just limited to alternative meats. In line with the company's ethos of importing unusual and yet to be discovered products, they sold an amazing assortment of indigenous Australian herbs, spices, oils, vinegars and mushrooms.

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The early noughties saw Freedown Food expand its variety of produce even further, carving out a name for itself amongst the best restaurants as a specialty food provider, with products ranging from fish to pasta.

However, wanting to remain true to what they really knew the company returned to its roots:

Exceptional Meat with Outstanding Taste. 

2008 saw Freedown Food cement itself as a company whose sole dedication is to supply the best meats in the world.

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Having become the largest supplier of Wagyu Beef in the UK, our other main products include other Beef breeds, specialist Pork and our very own Freedown Hill Wagyu beef.

The company now employs over 30 highly skilled, exceptional people who continue to promote the Freedown Food brand.

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Exceptional meat

Supplying the absolute best meats means that we have worked and continue to work very closely with our producers, ensuring that we consistently provide the most outstanding and exceptionally flavoursome meats.

 Having firmly established ourselves, setting the market standard and leading the way, allows us to curate and select who we want to work with.

Striving for consistency and excellence is in our DNA.

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Outstanding people

Our mission is to supply a customer service experience that matches our exceptionally high-quality meat.

Our sales staff have in-depth knowledge of all our produce and are always encouraged to keep honest and open communication with all our customers.